
Novapet
Launched in 2024
Helping a pet wellness startup build trust online through thoughtful design and clear communication.
Project Type
Brand website
Shopify development
Conversion optimization
Deliverables
UI/UX design
Shopify integration
Mobile responsiveness
Web platform

Shopify
NovaPet is a modern pet care brand that combines holistic health products with expert-backed veterinary advice. They needed a sleek and reliable website that would feel as trustworthy as their mission.
The Situation
NovaPet was entering a competitive market, offering organic supplements and virtual vet consultations for pets. But their initial online presence didn’t convey the care, science, or credibility behind the brand. The site lacked visual consistency, had no clear conversion path, and didn’t reflect their premium positioning. They needed a platform that could showcase their products, educate pet parents, and build long-term brand trust.
The Solution
We created a visually clean and emotionally engaging website with soft tones and friendly typography. The product sections were redesigned to emphasize transparency and trust—featuring ingredient breakdowns, certifications, and user reviews. We also introduced a guided experience for first-time visitors to find the right supplements based on their pet’s needs. To boost performance and SEO, the site was optimized for Core Web Vitals, and content was structured for easy indexing. The result is a well-branded, conversion-ready platform that positions NovaPet as a trusted leader in pet wellness.
More than just good design — we help you move forward.
Our approach isn’t just about pixels and code. It’s about helping you communicate clearly, convert effectively, and grow consistently. We’re hands-on, strategic, and deeply committed to quality — whether you’re launching something new or optimizing what already works.
What you get:
A dedicated design partner, not just another vendor
Clear, conversion-focused design built on the right platform
Flexible collaboration that adapts to your needs
Long-term value through thoughtful digital execution
We thrive on happy and satisfied clients
Discovery Call

YOU
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