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Novapet

Launched in 2024

Helping a pet wellness startup build trust online through thoughtful design and clear communication.

Project Type

Brand website

Shopify development

Conversion optimization

Deliverables

UI/UX design

Shopify integration

Mobile responsiveness

Web platform

Shopify

NovaPet is a modern pet care brand that combines holistic health products with expert-backed veterinary advice. They needed a sleek and reliable website that would feel as trustworthy as their mission.
The Situation

NovaPet was entering a competitive market, offering organic supplements and virtual vet consultations for pets. But their initial online presence didn’t convey the care, science, or credibility behind the brand. The site lacked visual consistency, had no clear conversion path, and didn’t reflect their premium positioning. They needed a platform that could showcase their products, educate pet parents, and build long-term brand trust.

The Solution

We created a visually clean and emotionally engaging website with soft tones and friendly typography. The product sections were redesigned to emphasize transparency and trust—featuring ingredient breakdowns, certifications, and user reviews. We also introduced a guided experience for first-time visitors to find the right supplements based on their pet’s needs. To boost performance and SEO, the site was optimized for Core Web Vitals, and content was structured for easy indexing. The result is a well-branded, conversion-ready platform that positions NovaPet as a trusted leader in pet wellness.

Why Work With Us?

Why Work With Us?

Why Work With Us?

More than just good design — we help you move forward.

Our approach isn’t just about pixels and code. It’s about helping you communicate clearly, convert effectively, and grow consistently. We’re hands-on, strategic, and deeply committed to quality — whether you’re launching something new or optimizing what already works.

What you get:
  • A dedicated design partner, not just another vendor

  • Clear, conversion-focused design built on the right platform

  • Flexible collaboration that adapts to your needs

  • Long-term value through thoughtful digital execution

Top score on Trustpilot

Top score on Trustpilot

Top score on Trustpilot

We thrive on happy and satisfied clients

Jewelry store

Miriam

Nicolai is a proper, friendly and competent professional. He is easy to talk to, and his willingness to help goes a long way. Entrusting someone with your website is vulnerable, especially when you don’t know the person. Nicolai has acted conscientiously, quickly and very Kindly.

Wilej & RUIB

Henrik Wagn

Mamoba

Janne Berg

Raised

Kim Rosendal

Onlinetexts.dk

Frederik Jensen

Miriam

Nicolai is a proper, friendly and competent professional. He is easy to talk to, and his willingness to help goes a long way. Entrusting someone with your website is vulnerable, especially when you don’t know the person. Nicolai has acted conscientiously, quickly and very Kindly.

Wilej & RUIB

Henrik Wagn

Mamoba

Janne Berg

Raised

Kim Rosendal

Onlinetexts.dk

Frederik Jensen

Jewelry store

Miriam

Nicolai is a proper, friendly and competent professional. He is easy to talk to, and his willingness to help goes a long way. Entrusting someone with your website is vulnerable, especially when you don’t know the person. Nicolai has acted conscientiously, quickly and very Kindly.

Wilej & RUIB

Henrik Wagn

Mamoba

Janne Berg

Raised

Kim Rosendal

Onlinetexts.dk

Frederik Jensen

Discovery Call

YOU

Let's talk...

Klar til at starte dit næste projekt?

Vi har åbent for nye samarbejder og vil gerne høre, hvad du arbejder på. Lad os tage en snak og se, om vi er det rette match.

Eller skriv til os direkte på hej@hjemmesidedesigner.dk

Klar til at starte dit næste projekt?

Vi har åbent for nye samarbejder og vil gerne høre, hvad du arbejder på. Lad os tage en snak og se, om vi er det rette match.

Eller skriv til os direkte på hej@hjemmesidedesigner.dk

Klar til at starte dit næste projekt?

Vi har åbent for nye samarbejder og vil gerne høre, hvad du arbejder på. Lad os tage en snak og se, om vi er det rette match.

Eller skriv til os direkte på hej@hjemmesidedesigner.dk

Nicolai Sørensen

WordPress web designer (Divi) – Copenhagen & North Zealand

Rørmosevej 2B, 3450 Lillerød

Mon-Fri 9:00 a.m. - 4:00 p.m.

Thomas Hanscomb

WordPress web designer (Elementor) – Aarhus

Vejnavn 21, 8000 Aarhus C

Mon-Fri 9:00 a.m. - 4:00 p.m.

Part of Nicolai Sørensen & Co.

Møllemoseparken 7, 3450 Allerød

Insights, No Fluff

No spam. Just simple insights on web design, performance, and digital growth, straight to your inbox.

Copyright © 2025 hjemmesidedesigner.dk

Nicolai Sørensen

WordPress web designer (Divi) – Copenhagen & North Zealand

Rørmosevej 2B, 3450 Lillerød

Mon-Fri 9:00 a.m. - 4:00 p.m.

Thomas Hanscomb

WordPress web designer (Elementor) – Aarhus

Vejnavn 21, 8000 Aarhus C

Mon-Fri 9:00 a.m. - 4:00 p.m.

Part of Nicolai Sørensen & Co.

Møllemoseparken 7, 3450 Allerød

Insights, No Fluff

No spam. Just simple insights on web design, performance, and digital growth, straight to your inbox.

Copyright © 2025 hjemmesidedesigner.dk

Nicolai Sørensen

WordPress web designer (Divi) – Copenhagen & North Zealand

Rørmosevej 2B, 3450 Lillerød

Mon-Fri 9:00 a.m. - 4:00 p.m.

Thomas Hanscomb

WordPress web designer (Elementor) – Aarhus

Vejnavn 21, 8000 Aarhus C

Mon-Fri 9:00 a.m. - 4:00 p.m.

Part of Nicolai Sørensen & Co.

Møllemoseparken 7, 3450 Allerød

Insights, No Fluff

No spam. Just simple insights on web design, performance, and digital growth, straight to your inbox.

Copyright © 2025 hjemmesidedesigner.dk